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Reuters reported Ethiopia would be among the few countries which the BBC plans to enrich through its service. According to the report the BBC plans to launch short-wave radio broadcasts to North Korea for the first time and start new TV or digital services in Russia.
It also proposed a new radio news service for Ethiopia and Eritrea. As part of its proposals for the next decade, the British broadcaster, which is under mounting political pressure to justify its size in a digital age, and facing severe cuts to its budget, said it planned significant investment in its World Service operation. The 93-year-old broadcaster which wants to reach 500 million people globally through its news operation said it would beam its World Service to areas “where there is a democratic deficit in impartial news”.
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